Marketing Without Advertising: Inspire Customers to Rave about Your Business & Create Lasting Success

Marketing Without Advertising: Inspire Customers to Rave about Your Business & Create Lasting Success

ISBN: 1413304257

ISBN 13: 9781413304251

Publication Date: May 02, 2005

Publisher: NOLO

Pages: 416

Format: ebook

Authors: Salli Rasberry, Michael Phillips

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This book teaches small business owners the secrets to making their businesses dazzle. It provides practical advice on how to attract new customers, satisfy the regulars, and turn dissatisfied one-timers into loyal supporters. The book details strategic methods for effective: pricing customer education store improvement spreading of the word Internet use -- both for marketing and direct sales. A must-have book for any small business owner!

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